ROI Minds

Month: January 2020

Google Smart Shopping Optimization: 6 Tactics for better ROI

Now Google ads give the option in shopping campaigns to automatically target the potential Audiences who are extensively searching for your Product. It is Google’s next generation of shopping campaigns namely “Smart Shopping Campaigns.”   Smart shopping campaigns will simplify your tasks in Campaign Management by maximizing your conversion value and help you to generate more …

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Pixel Vs Postback URL Tracking? Which One is Better in 2020

As a marketer, when it comes to conversion tracking the biggest question that slugged is which tracking protocol you should use in 2020 to record conversions. At present, there are two dominant tracking modes Pixel tracking and Postback URL tracking or S2S tracking. Most of our visitors last year asked about this question. So here …

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What’s The Best Attribution Model For Your E-Commerce Store?

Selling a product or services on the internet using an online platform is similar to in-person sales. Somehow, it can be argued, especially when it comes to determining how a conversion happened. Let’s think of this way. Imagine that you are running Google Ads, Facebook Ads, Email campaigns, SEO, Snapchat Ads, and more for your …

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6 Tips To Dramatically Boost Your Sales Using Landing Page Optimization

Landing page optimization is a technique that is used to increase the visitors by designing pages in a user-friendly way and making changes in the content according to the user search intent. For example, your search for a keyword shows an ad and you find that ad interesting. It appeals to you so much that …

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How to use SEO Outreach to create valuable backlinks ?

To get high-quality content backlinks for your personal website or for your client’s website, outreach is the key strategy. We can also say that “SEO Outreach is the foundation of any successful SEO campaign”. The goal of doing Outreach is to create high-quality backlinks for the website that will further help in improving its visibility …

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