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Why Is Content Important in Digital Marketing

Why Is Content Important in Digital Marketing?

Content marketing has revolutionized the way businesses connect with their audience. Gone are the days when you could impress your audience with traditional marketing campaigns. In this highly advanced and competitive business world, it becomes essential for every business to come up with something unique to stand out in the crowd and stay alive in …

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7 Reasons to Hire a Content Strategy Agency in 2024

7 Reasons to Hire a Content Strategy Agency in 2024

Content marketing has witnessed a significant surge in recent years, becoming a pivotal aspect of digital growth. Companies are recognising the importance of crafting meaningful narratives to engage audiences. Content strategy agencies are playing a crucial role in this evolution. These agencies offer comprehensive content strategy services encompassing audience analysis and SEO optimisation for content …

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Top 5 Best Content Marketing Agencies in India 2023

Top 5 Best Content Marketing Agencies in India 2023

In today’s world of computers and the internet, using interesting and helpful information to promote a business is very important. Content marketing tools that businesses use to make a better connection with the people they want to reach. As more and more people want good quality information online, there are special companies that help businesses …

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wpcode plugin exploited

Header & Footer Plugin Exploited, Exposing WordPress Vulnerability to Over 1 Million Users

A problem was found in a popular WordPress plugin called WPCode – Insert Headers & Footers, for the second time in 2023. This plugin is used by over 1 million people to add code to their websites. The problem could let a bad person change or delete important website files or information. The plugin makers …

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Top 5 Free Shopify Must-Have Apps to Increase Your Store Conversions

Top 5 Free Shopify Must-Have Apps to Increase Your Store Conversions

If you are running your online store through Shopify and do not have much investment to buy stylish apps or even some necessary apps, you need to increase your sales, then DON’T WORRY! We’ve got you covered.  We understand that startups don’t usually have much money to spare on apps that are kind of necessary …

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How content plays an important role in ranking your eCommerce store?

If you’re thinking that having discounted items, catchy images are enough to drive traffic to your website then you need to reset the button. Content plays a very important role in eCommerce websites.  To a great extent, content is good enough to draw the customer’s attention. One thing is for certain that before selecting anything …

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Getting Down the Road to the Best PPC Campaign in 2020 for Better ROI

In a world full of technological advancements, you want to ensure that you are making the most out of your ad budget. But, with the new Pay Per Click (PPC) Strategies continuously evolving it can be a little hard to know the factors which are worth paying attention to.   Don’t worry,  we have your back! …

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Native Advertising: Do Native Ads Perform Well?

Marketing Industry Leaders know that one of the biggest challenges in the industry is to foretell the marketing aspect. With the rise of Native ads from the last few years, big players in the industry have already started crafting effective content and engaging stories to promote in social feeds and media journals. A recent study …

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