YouTube first opened its doors to advertisers in 2007, yet the number of ads we now get served before, during, and besides our video of choice seems to have increased at least ten-fold since then. What is YouTube Advertising? YouTube advertising is done through Google Ads. It is a way of advertising your video content …
Beginner Guide to Start YouTube Ads (April 2022) Read More »
In this article, we will explain step-by-step how to link your client’s Google ads account to the search console but before that, let’s discuss why it’s important to connect the google ads account. Because it helps with one of the most important things, which is to identify if users land on your client’s website by …
Why Should You Link Your Client’s Google Ads Account to the Search Console? Read More »
Even though text ads are heavily text-based on the surface, there is much more going on behind the scenes that can make or break your success in the paid search space. Assuming your paid search campaigns are already up and running, we’ll go over five ways to take them to the next level. Negative Keywords …
Google Shopping Ads or product listings Ads are one of the most valuable ways to generate sales for any eCommerce store. We have witnessed that it can produce up to 25% higher conversion rates and have a very low CPC. When you are not listing your product catalogs through Google shopping ads, you miss around …
The Right Way to Set Up the Google Shopping Structure Revealed Read More »
Any website operator must increase website traffic. And as a result, many of you employ various strategies, including advertisements, web campaigns, etc. But in this post, I’ll explain the efficient strategy—”Dynamic Search Ads”—that can help you improve the position of your website in search result pages as well as its benefits and drawbacks. In your …
Google Dynamic Search Ads: The Pros, The Cons & The How Read More »
Choosing a Bidding Strategy can be an intimidating task especially when there are multifarious factors that one must ponder upon before proceeding. But don’t you worry, because we are here to take you through this quick guide on everything you need to know about various kinds of bids and how you can utilize each of …
How to Choose The Right Bid Strategy in Google Ads Read More »
We know you’re also witnessing the massive upsurge in the popularity of Smart Shopping Campaigns. Do you, like most people out there, also want to join in on the hype and boost your brand with the brand new Smart Shopping Campaign? Your search ends with us! Read on ahead to know what exactly a Smart …
Do you want to increase the number of conversions for your Google Ads? If the answer is yes, GDN is the saviour for you, but many people have trouble making Google Display Network work for them, so I wanted to share a strategy working well for many of our eCommerce clients. Let’s elaborate on this …
How to Turn Your COLD Traffic into GOLD with Google Ads? Read More »
The marketing industry is at an all-time high in terms of competition. You must only work with reputable PPC resellers who can demonstrate success in some of the most competitive paid search markets on the internet. So, choosing a top white-label PPC agency is the best way to ensure your client’s ad campaign runs smoothly. …
If you are a retailer and looking to catch the attention of nearby buyers by offering ready-to-ship products then local inventory ads in google shopping ads are the best way to do so. When shoppers click on your ad or a free listing of your products, they come across a Google-hosted page of your store …
