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    WE'RE CERTIFIED PARTNER WITH

    ADVANCED PAY PER CLICK (PPC) TRAINING IN CHANDIGARH

    The Only Training That You Need To Start Your Career In Digital Marketing Field!

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    Limited Seats - ENROLL NOW!

    WHY CHOOSE PPC IN DIGITAL MARKETING?

    PPC is the most demanding digital marketing skill in the marketing agencies. Million of businesses advertise on Google and Facebook worldwide and they all need a skilled media buyer (PPC specialist) to handle their online ads campaigns. Moreover, working in PPC is interesting. You will get new challenges everyday, never run out of data to analyse or experiment with and learn new things everyday.

    PPC TRAINING AND CERTIFICATION

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    Module1 – Basics of SEM

    • Basics of SEO and Search engine
    • Introduction to Search Engine Marketing
    • Benefits of Paid Ads
    • Types of Campaigns
    • Account set-up and Campaign management
    • Keyword Research
    • PPC Metrics & Formulae’s
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    Module2 – Introduction to Search Network

    • Match Types
    • Bidding Strategy
    • Campaign Structure
    • CPC, CPM, and CPA bidding models
    • Ad Extensions & Ad Formats
    • Bid Management, reporting, and analysis Performance measurement and optimization
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    Module3 – Introduction to Display Network

    • Running campaigns on the Display network
    • Re-targeting & Re-marketing
    • Basics of Google AdSense
    • Ad Formats and types
    • Audience & Interest-based Targeting
    • Advanced Optimization techniques
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    Module4 – Introduction to Video Advertising

    • Creation of YouTube Channel
    • Optimization of Video for Search Engines
    • Various ad formats and ad creation
    • Video Editing and optimizing
    • Performance measurement and optimization
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    Module5 – Google Analytics Setup

    • Micro and Macro Goals
    • Data Analysis
    • eCommerce Tracking setup
    • Segments
    • Google Tag Manager
    • Views & Properties
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    Module6 – Working on Live Projects

    • Working on Live Projects
    • Campaign creations and account setup
    • Case studies examples
    • Google Certification Exam
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    Module7 – Ecommerce PPC

    • Google Search ADs
    • Google Merchant Center
    • Google Shopping ads
    • Google Display Ads
    • Youtube video Ads
    • Discovery Campaigns
    • Smart Campaigns
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    Module8 – Lead Generation PPC

    • Google Search Ads
    • Google Call Only Ads
    • Google Lead ads
    • Google Display Ads
    • RLSA
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    Module9 – Miscellaneous

    • Integration of Google search console & Analytics
    • A/B Testing & Multivibrate testing
    • Landing Page Optimization methods
    • Conversion Rate Optimization
    • Using Adwords Editor, Spyfu & Semrush
    • Creation & implementation of Conversion Tracking

    OUR TEACHING STRATEGY

    • 1 UNDERSTANDING

      With our training, you would be able to understand the market and businesses easily. Along with this, you would able to create Ad’s structure for it. We will help

      you to understand the different types of bidding strategies on the basis of different types of businesses.

    • 2 PLANNING

      Our main aim is to teach you everything about the Google Ads so that you can make the best strategy plans for the businesses and make campaigns that are worth running

    • 3 IMPLEMENTATION

      As we told earlier that you would understand the businesses well with our training. With the understanding, you would be able to implement the strategic plan in real-time. Also, you would be able to optimize the ad’s as per business requirements.

    PPC TRAINING COURSE ADVISOR

    CEO

    SANDEEP KUMAR

    PPC Expert, Ecommerce Marketing Specialist, Founder of ROIMINDS Pvt. Ltd.

    Sandeep Kumar is the founder of ROIMINDS, an eCommerce Marketing Agency. He is on a mission to help entrepreneurs be successful in their businesses. He believes in his client’s success more than his own



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    WHAT STUDENT'S SAY ABOUT US

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    To me, ROI Minds is an e-commerce marketing agency where our main motto is to help out e-comm businesses to flourish & scale. We are different from others because our aim is to make money for our clients but other company’s mindset is to make money for themselves.

    Naveen

    STUDENTS TESTIMONIAL VIDEOS

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    phone

    +91 9992819636

    mail

    info@roiminds.com