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performance marketing

Performance Marketing For DTC Brands

The Ultimate Guide to Performance Marketing for DTC Brands (With Case Study)

In today’s highly competitive business environment, direct-to-consumer (DTC) brands often struggle to achieve the required growth, engagement, and customer loyalty in the long run. The biggest reason? Well, it needs a strategic approach, and this is exactly where the role of DTC performance marketing comes into play. It’s a powerful tool that allows brands to …

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Boost ROI With The Help Of Buyer Personas In Your PPC Campaign

Boost ROI With The Help Of Buyer Personas In Your PPC Ads Campaign

A business success leader, Amanda Farley, once said, “your strategy only begins when you know who your players are.” In the marketing industry, these players are your customers. So when you are planning a marketing campaign for your business, we know that it revolves around the customers only. The question is, what do you, as …

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