Google Ads, formerly known as Adwords, is probably one of the most successful methods to drive qualified traffic to your business whenever they are looking for acquiring products or services. It allows you to make and offer all coordinated ads through which your business will appear on the search results page when your optimal clients …
Google Shopping Ads or product listings Ads is one of the most valuable ways to generate sales for any product catalogue. Studies show that it can produce up to 25% higher conversion rates and have a very low CPC. When you are not listing your product catalogs through shopping ads, you are missing around 40% …
How Do You Scale Google Shopping Campaigns With 5x ROAS? Read More »
Let’s talk about two giants of PPC: Google Shopping and Facebook Ads. Most of the advertisers got confused in determining which platform they should invest their budget and which is better for their business. Most of the advertisers start with their guesswork while selecting the PPC platform. But for the profitable campaign, it should start …
Which is Better Google Shopping Ads or Facebook Ads? Read More »
Introduction “Google Ads” is considered as one of the major marketing channels especially in eCommerce businesses. If you’re looking for the best option to boost and get more traffic on your landing pages, than Google Ads for eCommerce is the best option. Generating leads and more sales is done with utmost efficiency through Google Ads. …
How To Get 10x ROI For Your eCommerce Website With Google Ads (PPC) Read More »
Shopping Actions simply enable retailers to show their products on different Google platforms like Google Shopping, Google Shopping mobile app including Google Search, Google Assistant for mobile and Google Home devices. Under the Shopping Actions program, it offers the shoppers a universal cart with Google Shopping experience that they can use regardless of whether they’re …
When you’re going to run your paid campaign some attribution plays vital roles to bring success for you. Ad copy is one of them that 70% contribute to send the potential and right audience to your landing page. Before visiting the landing page, the audience gets an idea about your services or product specification through …
How To Write The Best Ad Copy for PPC Advertising Read More »
When we think about E-Commerce store Google ad campaign structure then we get confused about what structure we will opt to set up the shopping campaign. Most of the marketer didn’t go with the optimised campaign structure but they went with to set up the standard shopping campaign. Structure of Google shopping campaigns is important …
Get 3x Plus ROAS with Proper Google Shopping Campaign Structure Read More »
On April 21, Google announced that it will now display products from the merchant center to an image, search, and Google Lens platform for free. Back in 2019 when Google announced this program things were not pretty clear but now with Surface across Google, retailers can list their products on Image and Search for free …
How to List Your Products on Surfaces Across Google for free Read More »
Google Merchant Center has mainly two types of feed, one is primary feed and second is supplemental. Primary feed contains core products data and it is mandatory to run shopping ads. Supplemental feed is an option but can be used for overwriting primary feed data. Supplement feed connects with primary feed by the ID attribution …
Google is adding new features and functionality in the merchant center tool so advertisers can promote their products in a better way. These new features started to reflect in some countries and advertisers began to take advantage of these new functionalities. In this article, we will talk about the bestseller report features. How does it …
How To Use Best Sellers Report In Google Merchant Read More »
